How To Get The Right Tenants In Your Property Fast

Any property owner will tell you that receiving multiple well-qualified applications for a rental listing is a dream come true; however, many times, that dream is not the reality. In some instances, landlords may only receive a handful of applications, with very few prospective tenants checking off all of the boxes. To attract the right tenants, owners must control what they can control. While market price and location are not variables that can be tampered with, there are several things that landlords can do to make their property desirable, attract high-quality tenants, and seal the rental deal. Keep reading for all of the details. 

Sealing The Deal & Securing The Right Tenants

Write A Great Listing 

One of the best ways to ensure that you have a long list of potential renters is simply writing a great listing. Based on an AppFolio survey, 56% of renters who signed a new lease during the pandemic viewed the listing virtually or virtually and in-person, and almost 80% said the virtual option was enough to make a decision. 

To ensure that your listing is catching the right renter’s attention, consider drafting an interesting headline that highlights what is unique about your property or location, writing a listing description that is informative but brief, and making your contact methods flexible. Younger renters, for example, prefer to have multiple options for communication such as text messages, social media chats, or e-mail. The easier you make it to contact you about your listing, the better!

Strong Curb Appeal 

Another way to attract the right tenants is to maintain curb appeal and perform regular interior maintenance. If your property is well-taken care of, photographing and showing the property is much easier, and your odds of sealing the deal with a potential renter are higher.

The right tenants want peace of mind knowing that the property is in good hands. Regular maintenance is a significant component of CJL’s property management services. You can learn more about that here. 

Add Value 

To secure the right tenants and stand out against similar rental properties, you may have to add extra value to your listing. For example, you could consider waving fees, discounting deposits, adding extra storage space, offering landscaping services monthly, or even including internet access. 

While these value add-ons are an investment, they will do a lot to boost the value of your rental property and help you increase your applications. 

Be Prepared 

The right tenants expect to view listings or contact landlords where and when they want to. Being available to show your property and answer any questions promptly can make or break your success when it comes to filling your vacancy. Many tenants prefer to view properties on the weekend or in the evenings after work, so you must be prepared to accommodate that. 

Additionally, quality renters don’t want to chase you around for paperwork. Consider having all contracts, credit, and reference checks in place and ready to go when the applicant is ready. The easier you make the process, the more prospective tenants you will have. 

At CJL, we provide landlords with excellent service and thoroughly draft listings and select tenants. Learn more about our property management services here.